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Fall/Winter 2026 · 24 Feb – 2 Mar 2026

Milan

Womenswear and co-ed shows
50Shows
2,294Looks catalogued
50Designers
BlackColour of the week

What stood out in Milan

The season's trends →

65% more often than in other cities

Chocolate brown

1 in 5 Milan looks featured chocolate brown.

Milan18%Other cities11%

in 41 of 50 shows

Dodo lookAlice YU lookCapasa Milano Shoes Collection lookMax Mara look

82% more often than in other cities

Tan

1 in 8 Milan looks featured tan.

Milan12%Other cities7%

in 35 of 50 shows

Eleventy lookBottega Veneta lookMoorer lookBorsalino look

65% more often than in other cities

Beige

1 in 8 Milan looks featured beige.

Milan13%Other cities8%

in 37 of 50 shows

Kiton lookCuriel lookMantù lookEleventy look

Every show, by colour

One bar per collection, split into the colours measured from its garments. Sort the shows, or tap a colour to rank the houses that wore it.

The palette

  • Black31%
  • Charcoal13%
  • Chocolate brown9%
  • Beige / camel6%
  • Grey5%
  • Tan5%

Share of garment area, measured from the clothes in every look (skin and set excluded).

What was worn together

  • Black over black25%1.8× expected
  • Charcoal over charcoal6%3.0× expected
  • Charcoal over black4%
  • Black over charcoal3%
  • Chocolate brown over chocolate brown3%4.8× expected
  • Navy over navy2%10.1× expected

Top colour over bottom colour, share of looks. “Expected” is how often the two colours would meet by chance.

Milan against the season

From our AI description of every look · hover a row for the numbers

Cocoon was 2.0× as common in Milan as in other cities.

  • Cocoon2.0×
  • Oversized+10%
  • Straight−9%
  • High-rise−14%
  • Inverted triangle−17%
  • Column−32%
  • Hourglass−32%
  • Draped−39%

Milan other cities · share of looks · right-hand figure is how much more (or less) often

Milan in the season's story

All five shifts →

6 fashion weeks · January–March 2026

Dark gave way to light

Share of garment area in dark and light neutrals at each fashion week.

Black & charcoalEvery other colourWhite, cream & pale grey
Copenhagen Jan43%12%
New York Feb44%12%
London Feb49%11%
Milan Feb45%10%
Paris Mar53%10%
Tokyo Mar41%18%
Source: Fashion Field Notes · colours measured from 7,720 runway looks, January–March 2026Embed this · GIF

6 fashion weeks · January–March 2026

The season saved its colour for last

Average vividness of the clothes at each fashion week (colour saturation, 0 is grey). The three most vivid weeks are highlighted; New York was the most vivid of all.

11.7CopenhagenJan
12.6New YorkFeb
10.5LondonFeb
11.5MilanFeb
10.3ParisMar
10.6TokyoMar
Source: Fashion Field Notes · colours measured from 7,720 runway looks, January–March 2026Embed this · GIF

Texture and shine

Measured from the surface of the clothes in every look · hover a city for its numbers

Texture

Milan sat mid-pack on texture.

Knits, pleats, prints and embellishment push a city right.

Shine

On shine, Milan was more lustrous than most cities.

Satin, leather, vinyl, sequins and lamé push a city up.

← SmootherMore textured →↑ Shinier↓ More matteCopenhagenLondonNew YorkParisTokyoMilan

Traditions on the Milan runway

Cultural influences →

293 looks across 64 of 179 shows drew on a specific dress or craft tradition (3.5% of the looks).

The character of the clothes

Milan was the warmest city of the season so far, and darker than most.

  • DarkerLighter
  • MutedVivid
  • CoolerWarmer
  • SmoothTextured & printed

Milan the other 5 cities measured so far · from the colours of every garment

The fortnightly digest

Milan is one of 17 cities we read

Get the fortnightly digest: how Milan compares with every other fashion week on colour, silhouette and fabric, as the season moves.