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WWDWill Fashion Brands Back Higher Wages in Bangladesh?FashionistaMust Read: PVH Corp. To Cut 4% of Global Workforce, Burberry Revenue Rises 6% in First Half FashionUnitedNew Boss at Hugo Boss: Frasers installs David Epstein as Grieder steps down Field NotesMilan: 1,686 looks from 39 houses, now on the map WWDMexican Leader Pushes Back on Trump’s Threat to Double Duties Over Migrant Caravan Claim FashionistaMicaela Erlanger Is Hiring A Studio Manager In New York, NY FashionUnitedShanghai Fashion Week SS27: Five key trends of the season Field NotesParis: 1,619 looks from 39 houses, now on the map WWDAfrica’s $34B Cotton Ambition Faces a Manufacturing Test FashionistaSupermodel Amber Valletta and Hairstylist Teddy Charles on Being Partners in Life and Business FashionUnitedWith its first collaboration, Jandéqene looks to its next chapter Field NotesTokyo: 1,119 looks from 36 houses, now on the map WWDMarimekko Brings Its Popkorni Print to Veja’s Salar and Small Canary Sneaker Models Fashionista48 Fashion and Beauty Gifts Gen Alpha Actually Wants This Year FashionUnitedNordstrom Rack to open Palm Springs store in fall 2027 Field NotesCopenhagen: 1,013 looks from 34 houses, now on the map WWDKathryn Hahn Breaks Up a Monochrome Gray Look With the Help of Daringly Sharp Snake Print Pumps FashionistaHanifa’s New Era Is Here After Its Founder ‘Uprooted Everything’FashionUnitedLDMA expands into running: 'We’re just getting started'Field NotesBerlin: 985 looks from 41 houses, now on the map Field NotesLagos: 869 looks from 29 houses, now on the map Field NotesNew York: 314 looks from 6 houses, now on the map Field NotesSão Paulo: 287 looks from 8 houses, now on the map Field NotesMexico City: 267 looks from 9 houses, now on the map

WWDWill Fashion Brands Back Higher Wages in Bangladesh?FashionistaMust Read: PVH Corp. To Cut 4% of Global Workforce, Burberry Revenue Rises 6% in First Half FashionUnitedNew Boss at Hugo Boss: Frasers installs David Epstein as Grieder steps down Field NotesMilan: 1,686 looks from 39 houses, now on the map WWDMexican Leader Pushes Back on Trump’s Threat to Double Duties Over Migrant Caravan Claim FashionistaMicaela Erlanger Is Hiring A Studio Manager In New York, NY FashionUnitedShanghai Fashion Week SS27: Five key trends of the season Field NotesParis: 1,619 looks from 39 houses, now on the map WWDAfrica’s $34B Cotton Ambition Faces a Manufacturing Test FashionistaSupermodel Amber Valletta and Hairstylist Teddy Charles on Being Partners in Life and Business FashionUnitedWith its first collaboration, Jandéqene looks to its next chapter Field NotesTokyo: 1,119 looks from 36 houses, now on the map WWDMarimekko Brings Its Popkorni Print to Veja’s Salar and Small Canary Sneaker Models Fashionista48 Fashion and Beauty Gifts Gen Alpha Actually Wants This Year FashionUnitedNordstrom Rack to open Palm Springs store in fall 2027 Field NotesCopenhagen: 1,013 looks from 34 houses, now on the map WWDKathryn Hahn Breaks Up a Monochrome Gray Look With the Help of Daringly Sharp Snake Print Pumps FashionistaHanifa’s New Era Is Here After Its Founder ‘Uprooted Everything’FashionUnitedLDMA expands into running: 'We’re just getting started'Field NotesBerlin: 985 looks from 41 houses, now on the map Field NotesLagos: 869 looks from 29 houses, now on the map Field NotesNew York: 314 looks from 6 houses, now on the map Field NotesSão Paulo: 287 looks from 8 houses, now on the map Field NotesMexico City: 267 looks from 9 houses, now on the map

Berlin Fashion Week · SS27 · 2 – 5 Jul 2026

Berlin

Club-ready utility and deconstructed denim.

41Shows

985Looks catalogued

41Designers

BlackColour of the week

What stood out in Berlin

The season's trends →

46% more often than in other cities

Navy

1 in 7 Berlin looks featured navy.

Berlin14%Other cities10%

in 26 of 41 shows

GmbH look

Lou de Bètoly look

Unvain look

Marc Cain look

68% more often than in other cities

Pink

1 in 12 Berlin looks featured pink.

Berlin8%Other cities5%

in 22 of 41 shows

Laura Gerte look

Kasia Kucharska look

Clara Colette Miramon look

Marie-Louise Müller look

32% more often than in other cities

Burgundy

7% of Berlin looks featured burgundy.

Berlin7%Other cities5%

in 20 of 41 shows

©Barragán look

ioannes look

Rebekka Ruétz look

Nowrubi look

The signature combination

Red over pink

Red tops with pink bottoms appeared 7.0× more often than the city's colours alone would predict.

7 looks across 6 shows

From the runway

All 985 looks →

The palette

Black25%
Silver8%
Navy8%
Charcoal7%
Ivory / cream5%
Grey4%

Share of garment area, measured from the clothes in every look (skin and set excluded).

Silhouettes

Straight / tubular36%
Oversized26%
Inverted triangle / strong shoulder23%
Column22%
Asymmetric21%
Fitted / bodycon20%

Share of looks.

Fabric, texture and finish

Measured from the surface of the clothes in every look

Texture

Berlin's clothes were less textured than most cities.

Knits, pleats, prints and embellishment: the busiest surfaces of the week, one look per house.

Fruché, look 1

Marc Cain, look 31

Lou de Bètoly, look 34

Lou de Bètoly

Marina Hoermanseder, look 6

Marina Hoermanseder

William Fan, look 30

Malaikaraiss, look 22

Shine

Berlin sat mid-pack on shine; these looks caught the most light.

Satin, leather, vinyl, sequins and lamé: the looks that caught the most light.

Sia Arnika, look 16

Orange Culture, look 23

Lou de Bètoly, look 31

Lou de Bètoly

Rebekka Ruétz, look 6

Dagger, look 10

Buzigahill, look 2

Fabrics

What it was made of.

Cotton: GmbH — Cotton31% of looks

Wool: Impari — Wool28% of looks

Jersey: Malaikaraiss — Jersey26% of looks

Silk: Lou de Bètoly — Silk21% of looks

Leather: Haderlump Atelier Berlin — Leather15% of looks

Knit: ioannes — Knit14% of looks

Details

The finishing touches.

Lacing: Sia Arnika — Lacing21% of looks

Shoulder emphasis: Rebekka Ruétz — Shoulder emphasis21% of looks

Belts: Kenneth Ize — Belts20% of looks

Cut-away: Rebekka Ruétz — Cut-away18% of looks

Hardware: Marina Hoermanseder — Hardware16% of looks

Padding: Maximilian Gedra — Padding16% of looks

Surface

How the fabric was worked.

Ruched: GmbH — Ruched24% of looks

Crumpled: Palmwine Icecream — Crumpled21% of looks

Pleated: William Fan — Pleated9% of looks

Fuzzy: Selva Huygens — Fuzzy8% of looks

Jacquard: Martin Quad — Jacquard8% of looks

Pattern

Prints and patterns.

Colour-block: Dagger — Colour-block8% of looks

Abstract print: Clara Colette Miramon — Abstract print7% of looks

Floral: Kolya Bogatyrev — Floral5% of looks

Graphic: Dagger — Graphic5% of looks

Stripes: Mariusz Przybylski — Stripes5% of looks

Text: ©Barragán — Text4% of looks

Mood

EdgySubversivePlayfulAustereElegantDarkSensualPowerful

Era references

1990s2000s / y2k1970s1980s1960sFuturisticVictorian1950s

How it was worn

Footwear

Pumps / court shoesDerbies / oxfordsLoafersSneakersAnkle bootsStilettosKnee-high bootsBallet flats

Styling

LayeredTonal head to toeOpen / unbuttonedBare midriffBelted overTucked inMatching set / co-ordClashing / mismatched

Fit

RelaxedFittedOversizedRegularVoluminousSkin-tight

The character of the clothes

Berlin was the coolest city of the season so far, and smooth than most.

DarkerLighter
MutedVivid
CoolerWarmer
SmoothTextured & printed

Berlin the other 8 cities measured so far · from the colours of every garment

The shows

All 41 shows →

Marc Cain, look 1 — Marc Cain54 looks

©Barragán, look 1 — ©Barragán43 looks

Sf1Og, look 1 — Sf1Og39 looks

Lou de Bètoly, look 1 — Lou de Bètoly37 looks

Marina Hoermanseder, look 1 — Marina Hoermanseder37 looks

William Fan, look 1 — William Fan35 looks

Dagger, look 1 — Dagger32 looks

sample030, look 1 — sample03032 looks