Paris Men's SS27 · Runway show Menswear
Isabel Marant
By Kim Bekker. 21 looks, shown 26 June 2026 in Paris. Known this season for bohemian, layered necklaces, bracelets / cuffs.
The collection, look by look
Menswear Spring/Summer 2027 · SS27Every look in runway order as a column of the colours measured from its garments. Hover or use the arrow keys to read each one; play to walk the show.
1Look 1 of 21
Washed charcoal linen jacket with tasselled sash over faded straight jeans
A soft, lived-in jacket cinched with a handmade pom-pom and tassel sash turns relaxed denim basics into something personal and artisanal, with craft as the accent.
Who designs Isabel Marant
isabelmarant.com ↗Creative director
Kim Bekker
Since October 2025 · 1 year
Dutch
Dutch designer who worked for years in the Isabel Marant studio and was named the label's artistic director in 2021, the first person other than the founder in that seat. She then spent a period as a design director at Saint Laurent before returning to Marant, where she now leads the collections with the founder in a reduced role.
Their runway style →Before: Isabel Marant, 1994 to October 2025.
What set Isabel Marant apart
Over-represented in this house's looks compared with the rest of the season.
The palette
- Black21%
- Charcoal12%
- Chocolate brown11%
- Denim blue7%
- Red6%
- Grey5%
Share of garment area across 21 looks, measured from the clothes (skin and set excluded).
Silhouettes
Share of the 21 tagged looks.
What the collection was made of
Share of the 21 looks described by our AI taggerTraditions in the collection
Cultural influences →6 of Isabel Marant's 156 looks draw on a specific dress or craft tradition, as read from the photographs. The house is based in France.
Pankou / frog closures · China · East Asia3 looksFrance → China
“Four black corded loop-and-knot-button closures fastening the centre front and collar, the classic Chinese pankou arrangement, here on a padded satin bomber.”
- Tang jacket · China · East AsiaLook 28
France → China
“Padded red satin jacket with standing collar, front-fastened by knot buttons and dark cuffs, recalling a quilted tang zhuang / mian'ao, reworked as an oversized bomber.”
Sashiko · Japan · East AsiaLook 4France → Japan
“Indigo cotton covered in dense grids of fine white running-stitch lines, resembling sashiko reinforcement stitching; could also be a woven or printed imitation.”
Sukajan / souvenir jacket · Japan · East AsiaLook 17France → Japan
“Lustrous satin-like shell, contrast raglan sleeves, ribbed collar and hem, large dense machine-embroidered scenic back panel. The American road motif replaces the usual tigers and dragons.”
Navajo / dine weaving pattern · Diné (Navajo) · Indigenous North AmericaLook 12France → Diné (Navajo)
“Stepped, serrated diamond lozenges and banded geometric borders in red, pink and grey on cream, recalling Diné rug layouts; rendered as fuzzy mohair knit.”
The character of the clothes
Isabel Marant's clothes were more vivid, more casual, more classic and more wearable than most of the season.
- DarkerLighter
- MutedVividmore vivid than 80% of collections
- CoolerWarmer
- SmoothTextured & printed
- CasualFormalmore casual than 97% of collections
- ClassicDaringmore classic than 93% of collections
- ExperimentalWearablemore wearable than 97% of collections
Isabel Marant against every other house measured so far
Also in Paris, Spring/Summer 2027
Paris field notes →The fortnightly digest
Isabel Marant, in context
Every house is measured against every other, across every fashion week. The fortnightly digest sends you what moved, and who moved it.