Founder and designer, Tanaka
Sayori Tanaka
Japanese
Sayori Tanaka worked as a knitwear designer at Yohji Yamamoto and as a global design lead at Uniqlo before founding the New York-based unisex label TANAKA, which she runs with creative director Akira Kuboshita. The brand won the Tokyo Fashion Award and the Fashion Prize of Tokyo and shows in Tokyo.
Houses
Founder and designer
Tanaka
Their runway, measured
48 looks in 1 showNext to every runway we track, Sayori Tanaka's looks are lighter, more muted, more neutral and less tonal.
Colours
- Charcoal · 2.2× the average27%
- Grey · 2.5× the average15%
- Black12%
- White · 1.6× the average8%
- Denim blue · 2.8× the average7%
- Ivory / cream7%
- Sky / powder blue · 5.2× the average5%
- Beige / camel5%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness44/100lighter · all runways 39/100
- Colour saturation7.9more muted · all runways 12.6
- Neutrals74%more neutral · all runways 60%
- Warm hues62%about average · all runways 70%
- Tonal looks8%less tonal · all runways 33%
- Colour-blockingΔE 41more colour-blocked · all runways ΔE 35
- Surface texture6.45more textured · all runways 5.06
- Sheen0.060about average · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers, with a glimpse of the looks: one from each collection that wore it most.
- Hand-painted16.7×Detail
- Photographic print12.0×Pattern
- Distressing7.2×Detail
- Denim7.2×Material
- Abstract stripe / brushstroke7.1×Pattern
- Grunge-luxe7.0×Style
- Jeans6.2×Garment
- Overshirt / shacket4.8×Garment
Silhouettes
- Straight / tubular 73%1.8×
- Oversized 50%1.8×
- High-rise 27%1.5×
- Inverted triangle / strong shoulder 25%1.3×
- Boxy 25%2.1×
Materials
- Denim 58%7.2×
- Cotton / poplin 50%1.6×
- Leather 42%4.2×
- Silk / satin 33%1.4×
- Wool / tailoring cloth 19%39% less
Details
- Piping / contrast stitching 38%2.3×
- Utility pockets 31%2.2×
- Belts 29%1.5×
- Patchwork 27%4.8×
- Oversized collar 21%1.8×
Patterns
- Colour-block 15%2.6×
- Abstract stripe / brushstroke 13%7.1×
- Abstract print 13%2.6×
- Photographic print 13%12.0×
- Patchwork print 4%2.2×
Mood
- Edgy 44%2.8×
- Austere 40%2.0×
- Relaxed 29%
- Serene 25%
- Utilitarian 25%3.5×
Era references
- 1970s 13%
- 1990s 4%44% less
- 1980s 4%
- 1960s 2%
- 1940s 2%1.6×
From the AI tags on 48 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
Among designers
Sayori Tanaka against the 190 other designers with at least 40 measured looks · each dot is a designer, click one to open themMost alike, on every colour and surface measureMike Amiri · Meryll Rogge · Brunello Cucinelli & Carolina Cucinelli · Luca Lin
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