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WWDRemembering Toukie Smith, a Trailblazer Who Redefined Runway Beauty FashionistaESP Showroom Is Hiring A Wholesale Fashion Showroom & Sales Coordinator In New York, NY (Hybrid)FashionUnitedMr Marvis surpasses 25-store target and eyes new European markets Field NotesParis: 8,760 looks from 207 houses, now on the map WWDThe Best Red Light Therapy Panels, Tested by WWD Editors Who Take Their Beauty Tech Seriously Fashionista'Angels Among Us' Winner Solange Omon Shares Advice for Aspiring Models FashionUnitedWho is David Epstein, Hugo Boss’s next CEO?Field NotesMilan: 8,355 looks from 179 houses, now on the map WWDNationwide Ground Stop Freezes US Flights, Backs Up Air Cargo FashionistaMust Read: Smart Glasses Launch Reopens Debate Over Privacy, How Fashion Helped Protect Great Bear Rainforest FashionUnitedRimowa and Maison Margiela release limited-edition travel set Field NotesTokyo: 1,743 looks from 54 houses, now on the map WWDOn the Line: What’s Going on in Bangladesh?FashionistaHow This Former Teacher Built a Business Selling and Archiving Vintage Luxury Fashion FashionUnitedMade in France: Mélenchon wants to revive French textile industry Field NotesNew York: 1,556 looks from 35 houses, now on the map WWDUS Promises India Will See Lower Tariffs Than Competitors in Trade Deal FashionistaWeekly Drop Watch: Halfdays x Guest in Residence, Lisa Says Gah x Etsy, Alo and More FashionUnitedBrand Radar: Kardo - the Indian brand turning artisanal textiles into modern menswear Field NotesCopenhagen: 1,455 looks from 51 houses, now on the map Field NotesLagos: 1,409 looks from 50 houses, now on the map Field NotesBerlin: 985 looks from 41 houses, now on the map Field NotesLondon: 618 looks from 18 houses, now on the map Field NotesSão Paulo: 287 looks from 8 houses, now on the map Field NotesMexico City: 267 looks from 9 houses, now on the map Field NotesFlorence: 137 looks from 3 houses, now on the map Field NotesSydney: 127 looks from 4 houses, now on the map Field NotesSeoul: 37 looks from 1 houses, now on the map Field NotesMadrid: 31 looks from 1 houses, now on the map

WWDRemembering Toukie Smith, a Trailblazer Who Redefined Runway Beauty FashionistaESP Showroom Is Hiring A Wholesale Fashion Showroom & Sales Coordinator In New York, NY (Hybrid)FashionUnitedMr Marvis surpasses 25-store target and eyes new European markets Field NotesParis: 8,760 looks from 207 houses, now on the map WWDThe Best Red Light Therapy Panels, Tested by WWD Editors Who Take Their Beauty Tech Seriously Fashionista'Angels Among Us' Winner Solange Omon Shares Advice for Aspiring Models FashionUnitedWho is David Epstein, Hugo Boss’s next CEO?Field NotesMilan: 8,355 looks from 179 houses, now on the map WWDNationwide Ground Stop Freezes US Flights, Backs Up Air Cargo FashionistaMust Read: Smart Glasses Launch Reopens Debate Over Privacy, How Fashion Helped Protect Great Bear Rainforest FashionUnitedRimowa and Maison Margiela release limited-edition travel set Field NotesTokyo: 1,743 looks from 54 houses, now on the map WWDOn the Line: What’s Going on in Bangladesh?FashionistaHow This Former Teacher Built a Business Selling and Archiving Vintage Luxury Fashion FashionUnitedMade in France: Mélenchon wants to revive French textile industry Field NotesNew York: 1,556 looks from 35 houses, now on the map WWDUS Promises India Will See Lower Tariffs Than Competitors in Trade Deal FashionistaWeekly Drop Watch: Halfdays x Guest in Residence, Lisa Says Gah x Etsy, Alo and More FashionUnitedBrand Radar: Kardo - the Indian brand turning artisanal textiles into modern menswear Field NotesCopenhagen: 1,455 looks from 51 houses, now on the map Field NotesLagos: 1,409 looks from 50 houses, now on the map Field NotesBerlin: 985 looks from 41 houses, now on the map Field NotesLondon: 618 looks from 18 houses, now on the map Field NotesSão Paulo: 287 looks from 8 houses, now on the map Field NotesMexico City: 267 looks from 9 houses, now on the map Field NotesFlorence: 137 looks from 3 houses, now on the map Field NotesSydney: 127 looks from 4 houses, now on the map Field NotesSeoul: 37 looks from 1 houses, now on the map Field NotesMadrid: 31 looks from 1 houses, now on the map

Milan Fashion Week SS27 · Runway show Womenswear

Brioni

16 looks, shown 23 September 2026 in Milan. Known this season for collar popped / up, bun / updo, powerful.

16Looks

0.7%Of the week's looks

45th / 52Largest show

IvoryLead colour

The collection, look by look

MILANO MODA DONNA - 22/28 SETTEMBRE 2026 · SS27

Every look in runway order as a column of the colours measured from its garments. Hover or use the arrow keys to read each one; play to walk the show.

Look 1Look 16

IvoryBlackWhiteSilverChocolate brownGreyCharcoalBeige

1

Look 1 of 16

Ivory stand-collar French-cuff shirt over wide beige pleated trousers

A study in restraint: the classic dress shirt gains a dramatic upturned collar and gilt cufflinks, paired with pooling wide-leg trousers for an effortless, softly tailored ease.

Ivory 70%White 27%

Shape: high-rise · straight · relaxed
Pieces: shirt · wide-leg trousers
Fabric: silk · wool · pleated
Details: oversized collar · pleats
Styling: loafers · collar popped · open
Mood: elegant · relaxed · serene

What set Brioni apart

Over-represented in this house's looks compared with the rest of the season.

Collar popped / up stylingBun / updo hairPowerful moodGenderless stylePeak lapel necklineDouble-breasted closure

The palette

Share of garment area across 16 looks, measured from the clothes (skin and set excluded).

Silhouettes

Straight / tubular100%
Inverted triangle / strong shoulder25%
Boxy25%
Oversized19%
High-rise19%

Share of the 16 tagged looks.

What the collection was made of

Share of the 16 looks described by our AI tagger

Shirt75%
Blazer56%
Wide-leg trousers44%
Trousers44%
Jacket19%

The character of the clothes

Brioni's clothes were lighter, warmer, smoother, more formal, more classic and more wearable than most of the season.

DarkerLighterlighter than 93% of collections
MutedVivid
CoolerWarmerwarmer than 85% of collections
SmoothTextured & printedsmoother than 98% of collections
CasualFormalmore formal than 84% of collections
ClassicDaringmore classic than 90% of collections
ExperimentalWearablemore wearable than 88% of collections

Brioni against every other house measured so far

Also in Milan, Spring/Summer 2027

Milan field notes →

The fortnightly digest

Brioni, in context

Every house is measured against every other, across every fashion week. The fortnightly digest sends you what moved, and who moved it.