Milan Fashion Week SS27 · Runway show Womenswear
Blauer Glam
40 looks, shown 22 September 2026 in Milan. Known this season for tank top, sportswear / athleisure, scoop.
The collection, look by look
MILANO MODA DONNA - 22/28 SETTEMBRE 2026 · SS27Every look in runway order as a column of the colours measured from its garments. Hover or use the arrow keys to read each one; play to walk the show.
Look 1 of 40
Coral cropped jacket over bubble shorts in Glam Disco display
Not a runway shot: an installation screen shows a 70s disco campaign image, its coral nylon jacket and puffed shorts set against a glittering crowd and iridescent car for pure retro glamour.
What set Blauer Glam apart
Over-represented in this house's looks compared with the rest of the season.
The palette
- Black19%
- Pink17%
- Silver10%
- Denim blue9%
- Red8%
- Sage / mint7%
Share of garment area across 38 looks, measured from the clothes (skin and set excluded).
Silhouettes
Share of the 39 tagged looks.
What the collection was made of
Share of the 39 looks described by our AI taggerThe character of the clothes
Blauer Glam's clothes were cooler, more casual, more classic and more wearable than most of the season.
- DarkerLighter
- MutedVivid
- CoolerWarmercooler than 78% of collections
- SmoothTextured & printed
- CasualFormalmore casual than 94% of collections
- ClassicDaringmore classic than 86% of collections
- ExperimentalWearablemore wearable than 85% of collections
Blauer Glam against every other house measured so far
Also in Milan, Spring/Summer 2027
Milan field notes →The fortnightly digest
Blauer Glam, in context
Every house is measured against every other, across every fashion week. The fortnightly digest sends you what moved, and who moved it.
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