Press

WWDMonica Barbaro Contrasts in Plunging Black and White Brandon Maxwell Gown for GQ’s Men of the Year Party FashionistaICYMI: Hanifa's Relaunch, Nuuly Is 'Spring Awakening''s Styling Partner & Amber Valletta and Teddy Charles on Their New Hair-Care Brand FashionUnitedMr Marvis surpasses 25-store target and eyes new European markets Field NotesMilan: 25,612 looks from 549 houses, now on the map WWDCamila Cabello Embellishes Paris Texas’ Lidia Mules with Rosary Anklet at the 27th Annual Latin Grammy Awards FashionistaESP Showroom Is Hiring A Wholesale Fashion Showroom & Sales Coordinator In New York, NY (Hybrid)FashionUnitedWho is David Epstein, Hugo Boss’s next CEO?Field NotesParis: 11,161 looks from 267 houses, now on the map WWDFlorence Pugh Wears Gothic Mourning Dress with Vivienne Westwood Pumps at an East of Eden FYC Event in Los Angeles Fashionista'Angels Among Us' Winner Solange Omon Shares Advice for Aspiring Models FashionUnitedRimowa and Maison Margiela release limited-edition travel set Field NotesNew York: 2,080 looks from 49 houses, now on the map WWDAlexander Skarsgård Glistens In Liquid Satin COS Men’s Shirt with Dusty Pink Cummerbund FashionistaMust Read: Smart Glasses Launch Reopens Debate Over Privacy, How Fashion Helped Protect Great Bear Rainforest FashionUnitedMade in France: Mélenchon wants to revive French textile industry Field NotesTokyo: 1,743 looks from 54 houses, now on the map WWDDrake’s Nocta Brand Will Debut a New Nike Technology on Its Next Sneaker Release FashionistaHow This Former Teacher Built a Business Selling and Archiving Vintage Luxury Fashion FashionUnitedBrand Radar: Kardo - the Indian brand turning artisanal textiles into modern menswear Field NotesCopenhagen: 1,455 looks from 51 houses, now on the map Field NotesLagos: 1,409 looks from 50 houses, now on the map Field NotesLondon: 1,164 looks from 33 houses, now on the map Field NotesBerlin: 985 looks from 41 houses, now on the map Field NotesSão Paulo: 287 looks from 8 houses, now on the map Field NotesMexico City: 267 looks from 9 houses, now on the map Field NotesFlorence: 137 looks from 3 houses, now on the map Field NotesMadrid: 131 looks from 3 houses, now on the map Field NotesSydney: 127 looks from 4 houses, now on the map Field NotesSeoul: 37 looks from 1 houses, now on the map

WWDMonica Barbaro Contrasts in Plunging Black and White Brandon Maxwell Gown for GQ’s Men of the Year Party FashionistaICYMI: Hanifa's Relaunch, Nuuly Is 'Spring Awakening''s Styling Partner & Amber Valletta and Teddy Charles on Their New Hair-Care Brand FashionUnitedMr Marvis surpasses 25-store target and eyes new European markets Field NotesMilan: 25,612 looks from 549 houses, now on the map WWDCamila Cabello Embellishes Paris Texas’ Lidia Mules with Rosary Anklet at the 27th Annual Latin Grammy Awards FashionistaESP Showroom Is Hiring A Wholesale Fashion Showroom & Sales Coordinator In New York, NY (Hybrid)FashionUnitedWho is David Epstein, Hugo Boss’s next CEO?Field NotesParis: 11,161 looks from 267 houses, now on the map WWDFlorence Pugh Wears Gothic Mourning Dress with Vivienne Westwood Pumps at an East of Eden FYC Event in Los Angeles Fashionista'Angels Among Us' Winner Solange Omon Shares Advice for Aspiring Models FashionUnitedRimowa and Maison Margiela release limited-edition travel set Field NotesNew York: 2,080 looks from 49 houses, now on the map WWDAlexander Skarsgård Glistens In Liquid Satin COS Men’s Shirt with Dusty Pink Cummerbund FashionistaMust Read: Smart Glasses Launch Reopens Debate Over Privacy, How Fashion Helped Protect Great Bear Rainforest FashionUnitedMade in France: Mélenchon wants to revive French textile industry Field NotesTokyo: 1,743 looks from 54 houses, now on the map WWDDrake’s Nocta Brand Will Debut a New Nike Technology on Its Next Sneaker Release FashionistaHow This Former Teacher Built a Business Selling and Archiving Vintage Luxury Fashion FashionUnitedBrand Radar: Kardo - the Indian brand turning artisanal textiles into modern menswear Field NotesCopenhagen: 1,455 looks from 51 houses, now on the map Field NotesLagos: 1,409 looks from 50 houses, now on the map Field NotesLondon: 1,164 looks from 33 houses, now on the map Field NotesBerlin: 985 looks from 41 houses, now on the map Field NotesSão Paulo: 287 looks from 8 houses, now on the map Field NotesMexico City: 267 looks from 9 houses, now on the map Field NotesFlorence: 137 looks from 3 houses, now on the map Field NotesMadrid: 131 looks from 3 houses, now on the map Field NotesSydney: 127 looks from 4 houses, now on the map Field NotesSeoul: 37 looks from 1 houses, now on the map

← The Designers

Founder and designer, Ashi Studio

Mohammed Ashi

Saudi

Saudi designer who graduated from Esmod in Paris in 2004 and started his label in Beirut around 2006 to 2007, setting up a Paris studio in 2018. Ashi Studio is known for sculptural couture and embroidery. In 2023 he became the first designer from the Gulf to join the official Paris haute couture calendar as a guest member.

Houses

Founder and designer
Ashi Studio

Their runway, measured

33 looks in 1 show

Next to every runway we track, Mohammed Ashi's looks are lighter, more muted, more neutral and warmer.

Colours

Black29%
Ivory / cream · 4.3× the average24%
Grey · 1.8× the average10%
Chocolate brown · 1.5× the average9%
Charcoal8%
Tan · 1.5× the average6%
Beige / camel5%
White4%

Share of garment area across their looks; × is against every runway.

Colour and surface

Lightness45/100lighter · all runways 39/100
Colour saturation6.8more muted · all runways 12.6
Neutrals79%more neutral · all runways 60%
Warm hues87%warmer · all runways 70%
Tonal looks61%more tonal · all runways 33%
Colour-blockingΔE 22less colour-blocked · all runways ΔE 35
Surface texture5.45about average · all runways 5.06
Sheen0.033more matte · all runways 0.065

What sets them apart

Shapes, fabrics and details they use far more often than other designers.

Feathers 23.7×Feathered 17.2×Corset / bustier 16.1×Corsetry 15.5×Victorian 8.8×Stilettos 8.6×Mermaid / fishtail 8.4×

Silhouettes

Hourglass / cinched waist 79%7.9×
Sculptural / architectural 76%7.6×
Fitted / bodycon 36%3.6×
Column 33%1.7×
Inverted triangle / strong shoulder 27%1.5×

Materials

Feathers 42%23.7×
Silk / satin 39%1.7×
Sequins / paillettes 24%3.9×
Metallic / lame 24%6.7×
Chiffon / organza / tulle 24%1.9×

Details

Padding / sculpted volume 79%5.6×
Cut-away / asymmetric hem 52%3.4×
Corsetry 48%15.5×
Feathers 42%16.9×
Beading / crystals 39%3.4×

Patterns

Abstract print 12%2.5×
Animal print 12%7.3×
Floral 9%
Ombre / gradient 6%2.7×

Mood

Elegant 64%1.5×
Dark 52%4.0×
Glamorous 48%4.5×
Powerful 42%2.8×
Whimsical 39%4.3×

Era references

Victorian 27%8.8×
1950s 12%4.9×
Futuristic 6%6.6×
Edwardian 3%10.1×
1980s 3%47% less

From the AI tags on 33 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.

Opening looks

The first looks of each collection

Collections

Ashi Studio Couture Fall/Winter 2026 — Ashi StudioCouture Fall/Winter 2026 · Paris · 33 looks