Founder and designer, Noir Kei Ninomiya · Designer, Kei Ninomiya
Kei Ninomiya
Japanese
Japanese designer who studied at Aoyama Gakuin University and the Royal Academy of Fine Arts in Antwerp before joining Comme des Garçons as a pattern maker in 2008. At Rei Kawakubo's suggestion he launched Noir Kei Ninomiya within the group in 2012. The label works mostly in black, using construction without stitching, and shows in Paris.
Houses
Designer
Kei Ninomiya
Their runway, measured
118 looks in 3 shows at 2 housesNext to every runway we track, Kei Ninomiya's looks are darker, more muted, more neutral and more tonal.
Colours
- Black · 1.6× the average40%
- Charcoal · 1.7× the average21%
- Silver · 2.1× the average11%
- Grey6%
- White3%
- Navy3%
- Denim blue2%
- Burgundy / oxblood2%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness30/100darker · all runways 39/100
- Colour saturation6.4more muted · all runways 12.6
- Neutrals82%more neutral · all runways 60%
- Warm hues69%about average · all runways 70%
- Tonal looks39%more tonal · all runways 33%
- Colour-blockingΔE 31about average · all runways ΔE 35
- Surface texture5.76more textured · all runways 5.06
- Sheen0.082shinier · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers.
Silhouettes
- Tiered / layered volume 41%6.1×
- Sculptural / architectural 36%3.6×
- Straight / tubular 29%
- Oversized 26%
- A-line 24%3.5×
Materials
- Cotton / poplin 53%1.7×
- Wool / tailoring cloth 42%1.4×
- Leather 30%3.0×
- Silk / satin 22%
- Chiffon / organza / tulle 21%1.7×
Details
- Hardware / studs / chains 64%4.8×
- Appliques / 3D flowers 45%7.5×
- Padding / sculpted volume 36%2.5×
- Gathering 31%2.1×
- Zips as decoration 26%6.6×
Patterns
- Tartan 10%31.9×
- Text / slogan 9%8.6×
- Floral 9%
- Geometric 4%
- Stripes 3%52% less
Mood
- Subversive 74%6.5×
- Dramatic 57%4.3×
- Dark 48%3.7×
- Whimsical 47%5.1×
- Edgy 37%2.4×
Era references
- Victorian 19%6.3×
- 1970s 12%
- 1980s 10%1.8×
- 1990s 7%
- 2000s / y2k 1%58% less
From the AI tags on 118 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
For Publications

