Co-founder and creative director, Jzo
Joseph O. Ike
Nigerian
Co-founder and creative director of JZO, the Lagos label he set up in 2014 with Ola Akindeinde. The brand works mainly in menswear with a focus on tailoring, structured silhouettes and Nigerian design references. JZO has presented collections at Lagos Fashion Week and is listed among the event's designers.
Houses
Their runway, measured
33 looks in 1 showNext to every runway we track, Joseph O. Ike's looks are darker, more tonal, less colour-blocked and more matte.
Colours
- Navy · 4.5× the average19%
- Black17%
- Grey · 2.1× the average12%
- Burgundy / oxblood · 4.2× the average11%
- Ivory / cream8%
- Charcoal7%
- Pink · 2.3× the average5%
- Chocolate brown4%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness33/100darker · all runways 39/100
- Colour saturation13.8about average · all runways 12.6
- Neutrals55%about average · all runways 60%
- Warm hues65%about average · all runways 70%
- Tonal looks64%more tonal · all runways 33%
- Colour-blockingΔE 30less colour-blocked · all runways ΔE 35
- Surface texture4.71about average · all runways 5.06
- Sheen0.026more matte · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers, with a glimpse of the looks: one from each collection that wore it most.
- Sandals8.2×Footwear
- Tunic8.1×Garment
- Wrap7.6×Silhouette
- Heritage / traditional dress6.5×Style
- Strappy heeled sandals6.4×Footwear
- Linen6.3×Material
- Knots / twists5.8×Detail
- Draping5.1×Detail
Silhouettes
- Asymmetric 61%3.8×
- Draped 55%4.5×
- Column 52%2.6×
- Straight / tubular 42%
- High-rise 18%
Materials
- Cotton / poplin 52%1.6×
- Linen 30%6.3×
- Wool / tailoring cloth 21%31% less
- Satin-back crepe / crepe 9%2.2×
- Jersey 9%40% less
Details
- Draping 70%5.1×
- Cut-away / asymmetric hem 52%3.4×
- Knots / twists 45%5.8×
- Lacing / ties 30%1.8×
- Slits 15%1.8×
Patterns
- Colour-block 9%1.6×
- Floral 9%
- Geometric 6%1.8×
- Graphic / logo 6%2.7×
- Stripes 6%
Mood
- Elegant 82%1.9×
- Serene 76%3.6×
- Relaxed 33%
- Powerful 33%2.2×
- Austere 21%
Era references
- 1980s 3%47% less
From the AI tags on 33 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
