Founder and designer, ioannes
Johannes Boehl Cronau
German
Johannes Boehl Cronau founded ioannes in Paris in 2019 after studying at Central Saint Martins and Parsons and working in Haider Ackermann's atelier. He later moved the womenswear label to Berlin, debuting at Berlin Fashion Week in July 2025 at Charlottenburg Palace. The label is associated with a romantic grunge aesthetic and has since reframed itself as an evolving habitat.
Houses
Their runway, measured
28 looks in 1 showNext to every runway we track, Johannes Boehl Cronau's looks are darker, more muted, more neutral and warmer.
Colours
- Black · 2.4× the average57%
- Ivory / cream · 1.7× the average10%
- Charcoal8%
- Burgundy / oxblood · 2.3× the average6%
- Grey5%
- Beige / camel3%
- Chocolate brown3%
- Khaki / olive2%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness23/100darker · all runways 39/100
- Colour saturation4.4more muted · all runways 12.6
- Neutrals82%more neutral · all runways 60%
- Warm hues97%warmer · all runways 70%
- Tonal looks64%more tonal · all runways 33%
- Colour-blockingΔE 20less colour-blocked · all runways ΔE 35
- Surface texture2.28smoother · all runways 5.06
- Sheen0.028more matte · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers, with a glimpse of the looks: one from each collection that wore it most.
- 1990s7.2×Era reference
- 90s5.7×Style
- Ruching5.6×Detail
- Stilettos5.1×Footwear
- Sensual4.9×Mood
- Exposed seams / deconstruction4.8×Detail
- Jersey4.5×Material
- Fitted / bodycon4.3×Silhouette
Silhouettes
- Column 54%2.7×
- Fitted / bodycon 43%4.3×
- Asymmetric 39%2.5×
- Straight / tubular 39%
- Draped 21%1.8×
Materials
- Jersey 68%4.5×
- Knit 39%2.0×
- Wool / tailoring cloth 39%
- Leather 14%1.5×
- Faux fur / shearling 11%2.2×
Details
- Draping 39%2.9×
- Ruching 29%5.6×
- Exposed seams / deconstruction 25%4.8×
- Raw / frayed hems 21%2.2×
- Cut-away / asymmetric hem 21%1.4×
Patterns
- Floral 11%
- Abstract print 4%
- Animal print 4%2.2×
Mood
- Austere 54%2.8×
- Sensual 54%4.9×
- Elegant 46%
- Powerful 39%2.6×
- Dark 32%2.5×
Era references
- 1990s 54%7.2×
- 2000s / y2k 11%5.3×
- 1930s 4%2.9×
- 1970s 4%68% less
From the AI tags on 28 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
For Publications