Head of style, Borsalino
Jacopo Politi
Jacopo Politi is head of style at Borsalino, the hat maker based in Alessandria, which he joined in 2022 to lead its creative studio. He trained at Istituto Marangoni, first worked at Borsalino from 2009 to 2012, and later designed for Maison Michel, the Chanel-owned milliner. He oversees hats, soft accessories and small leather goods.
Houses
Their runway, measured
207 looks in 4 showsNext to every runway we track, Jacopo Politi's looks are lighter, more saturated, less neutral and warmer.
Colours
- Beige / camel · 3.2× the average17%
- Black13%
- Chocolate brown · 2.2× the average13%
- Ivory / cream · 1.9× the average11%
- Tan · 2.2× the average9%
- Grey6%
- Charcoal5%
- Silver4%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness49/100lighter · all runways 39/100
- Colour saturation18.6more saturated · all runways 12.6
- Neutrals39%less neutral · all runways 60%
- Warm hues87%warmer · all runways 70%
- Tonal looks20%less tonal · all runways 33%
- Colour-blockingΔE 44more colour-blocked · all runways ΔE 35
- Surface texture5.50about average · all runways 5.06
- Sheen0.082shinier · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers, with a glimpse of the looks: one from each collection that wore it most.
- Logo / monogram7.4×Detail
In 2 of their 2 collections
- Heritage / traditional dress6.6×Style
In 2 of their 2 collections
- Resort / vacation2.6×Style
In 2 of their 2 collections
- Bows2.6×Detail
In 2 of their 2 collections
- Craft / artisanal2.6×Style
In 2 of their 2 collections
- Quiet luxury2.5×Style
In 2 of their 2 collections
- Dandy2.5×Style
In 2 of their 2 collections
- Piping / contrast stitching2.4×Detail
In 2 of their 2 collections
Silhouettes
- Sculptural / architectural 4%63% less
- Straight / tubular 1%97% less
- Boxy 0%96% less
Materials
- Cotton / poplin 2%94% less
- Wool / tailoring cloth 1%97% less
- Knit 0%98% less
Details
- Logo / monogram 56%7.4×
- Piping / contrast stitching 38%2.4×
- Hardware / studs / chains 26%1.9×
- Bows 14%2.6×
- Embroidery 10%
Mood
- Elegant 71%1.7×
- Relaxed 47%1.4×
- Nostalgic 31%2.1×
- Serene 19%
- Playful 9%47% less
Era references
- 1950s 6%2.4×
- 1970s 2%84% less
- 1960s 1%52% less
- 1920s 1%
- 1990s 1%88% less
Style
- Quiet luxury 54%2.5×
- Craft / artisanal 42%2.6×
- Resort / vacation 26%2.6×
- Minimalist 22%37% less
- Heritage / traditional dress 22%6.6×
From the AI tags on 217 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
Collection by collection
How their colours, surfaces and signatures moved from show to show, oldest firstHover a collection to read it; click its colours to open it.
Among designers
Jacopo Politi against the 190 other designers with at least 40 measured looks · each dot is a designer, click one to open themMost alike, on every colour and surface measureGiada Forte · Christian Juul Nielsen · Moreno Faccincani · Matteo Tamburini
For Publications


