Founder and creative director, Anteprima
Izumi Ogino
Japanese
Japanese designer based in Milan who founded Anteprima in 1993. The label is known for its knitwear and the WireBag line of woven handbags, and her seasonal collections often collaborate with Japanese artists, recently including sculptor Takahiro Iwasaki and painter Izumi Kato.
Houses
Their runway, measured
26 looks in 5 showsNext to every runway we track, Izumi Ogino's looks are lighter, more muted, more neutral and warmer.
Colours
- Silver · 4.2× the average22%
- Grey · 3.2× the average18%
- Charcoal11%
- Khaki / olive · 4.0× the average9%
- Chocolate brown7%
- Black7%
- Ivory / cream7%
- White6%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness53/100lighter · all runways 39/100
- Colour saturation9.0more muted · all runways 12.6
- Neutrals72%more neutral · all runways 60%
- Warm hues90%warmer · all runways 70%
- Tonal looks31%about average · all runways 33%
- Colour-blockingΔE 34about average · all runways ΔE 35
- Surface texture2.62smoother · all runways 5.06
- Sheen0.033more matte · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers.
Silhouettes
- High-rise 54%2.9×
- Straight / tubular 42%
- Oversized 35%
- Boxy 19%1.6×
- Balloon / bubble 19%3.3×
Materials
- Knit 38%2.0×
- Jersey 38%2.5×
- Cotton / poplin 38%
- Chiffon / organza / tulle 35%2.7×
- Silk / satin 31%
Details
- Belts 58%3.0×
- Pleats 42%2.6×
- Ruffles 31%4.2×
- Embroidery 23%2.9×
- Gathering 23%1.6×
Patterns
- Floral 12%1.4×
- Geometric 4%
Mood
- Elegant 54%
- Relaxed 50%1.5×
- Serene 50%2.4×
- Romantic 42%2.6×
- Playful 23%1.3×
Era references
- 1990s 19%2.6×
- 1960s 12%4.0×
- 1920s 8%6.0×
- 1970s 8%31% less
- Victorian 4%
From the AI tags on 26 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
For Publications



