Founder and designer, Brandon Maxwell
Brandon Maxwell
American
Brandon Maxwell launched his eponymous women's ready-to-wear label in New York in 2015. Before starting the label he worked as a stylist. The brand designs women's ready-to-wear, from structured eveningwear to daywear, and presents its collections at New York Fashion Week.
Houses
Their runway, measured
70 looks in 2 showsNext to every runway we track, Brandon Maxwell's looks are darker, more muted, more neutral and smoother.
Colours
- Black · 1.9× the average45%
- Charcoal16%
- White · 2.0× the average10%
- Grey7%
- Khaki / olive · 1.6× the average4%
- Burgundy / oxblood3%
- Silver3%
- Beige / camel2%
Share of garment area across their looks; × is against every runway.
Colour and surface
- Lightness30/100darker · all runways 39/100
- Colour saturation6.0more muted · all runways 12.6
- Neutrals87%more neutral · all runways 60%
- Warm hues64%about average · all runways 70%
- Tonal looks34%about average · all runways 33%
- Colour-blockingΔE 36about average · all runways ΔE 35
- Surface texture4.01smoother · all runways 5.06
- Sheen0.089shinier · all runways 0.065
What sets them apart
Shapes, fabrics and details they use far more often than other designers.
Silhouettes
- Straight / tubular 39%
- Column 34%1.7×
- Oversized 27%
- High-rise 26%1.4×
- Draped 20%1.7×
Materials
- Leather 41%4.2×
- Jersey 27%1.8×
- Knit 21%
- Silk / satin 19%
- Fringe 14%2.7×
Details
- Belts 47%2.4×
- Pleats 29%1.8×
- Draping 26%1.9×
- Hardware / studs / chains 23%1.7×
- Shoulder emphasis 19%
Patterns
- Abstract stripe / brushstroke 4%2.4×
- Abstract print 4%
- Polka dot 4%3.3×
- Geometric 1%59% less
- Colour-block 1%74% less
Mood
- Elegant 73%1.7×
- Austere 51%2.7×
- Sensual 30%2.7×
- Powerful 27%1.8×
- Serene 26%
Era references
- 1990s 20%2.7×
- 1980s 7%
- 1970s 1%87% less
- 1920s 1%
- 1950s 1%42% less
From the AI tags on 70 of their looks. A designer is credited with a house's shows while they lead it; ×: how much more often than across all 25,892 measured looks.
For Publications
